Senor Nut
Cachuates Japonese are sweet, spicy, crunchy nuts that are very popular in Mexico. With both Japanese and Mexican roots, this branding and packaging project aims to highlight the mixed cultural history behind this popular snack while having a fun and summer-time feel. The main elements of this branding project are the main logo with the peanut ‘O’, the bright colour palette and the pattern. This pattern was inspired by Mexican traditional woven blankets and simplified to create an engaging visual language to this project that pairs nicely with the weight of the main typeface.
Contact me